Phlog

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Imagine a switch to photos shot in the context of a communication message. Email Hans @ Switch.

This comes from our "bolt from the blue" revelation department. What on earth did these people think was the "inspiration" for the design scheme Ferrari has been sporting on their F1 cars for the past decade? How unconscious could they be? Note that Ferrari Marlboro inked their contract in 2001... Lew

Story from F1-live.com today:
It is claimed the red, white and black bar code on Ferrari's cars and overalls was aimed at linking viewers with the Marlboro brand. Philip Morris, the maker of Marlboro, backs Ferrari but is not able to have any direct branding because of the EU ban on tobacco advertising. The ten-year contract, which was signed in 2001, is believed to be worth around US$1 billion but Ferrari have always refused to disclose the figure.
John Britton, a Fellow of the Royal College of Physicians and director of its tobacco advisory group, told the Times : "The bar code looks like the bottom half of a packet of Marlboro cigarettes. I was stunned when I saw it. This is pushing at the limits. If you look at how the bar code has evolved over the last four years, it looks like creeping branding."
A spokesman for Ferrari told the newspaper: "The bar code is part of the livery of the car. It is not part of a subliminal advertising campaign." A spokesman for Philip Morris said the deal complied with the law. (Who, us? Talk about being disingenuous! Or maybe they're right: there's hardly anything at all subliminal about it.) Ferrari is the only F1 team with a tobacco brand in its formal title - Scuderia Ferrari Marlboro. Its official logo also features a bar code and its drivers wear overalls bearing the bar code next to the Ferrari logo.

Not a movie still.
Guy

Also Guy made a pilgimage across Brooklyn Bridge.
(Guy)

All the way from Australia, he said.
Guy

Bare bike, but features brakes.
Guy

No sleep for Olivier.
Liselore

Was the BMW MM built first or the Jaguar XK120?
"Wow! Put rear wheel skirts on the Jag and it and the Bimmer would be virtually identical.
The Bavarian comes first, right? Sir William Lyons didn't do the Jag until 1947 -
though he may have had a glimmer of an idea earlier than that.
A terrific demonstration of design in action." Lewis